Business planning
Duration: 24 mins 33 secs
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About this item
| Description: | A lecture by Dr Bob Bates (Founder, Katelan Consulting Ltd). The talk was given on 8 March 2012 and was part of the sixth session in the series of Empowered Employability lectures, organised by the Institute of Continuing Education, and covering good business practice with a focus on science entrepreneurship. |
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| Created: | 2012-05-23 15:22 | ||||
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| Collection: | Empowered Employability lectures | ||||
| Publisher: | University of Cambridge Institute of Continuing Education | ||||
| Copyright: | University of Cambridge Institute of Continuing Education | ||||
| Language: | eng (English) | ||||
| Distribution: |
World
(downloadable)
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| Keywords: | business planning; science; Entrepreneurship; | ||||
| Credits: |
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| Categories: |
iTunes - Business - Management |
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| Explicit content: | No | ||||
| Aspect Ratio: | 4:3 | ||||
| Screencast: | Yes | ||||
| Bumper: | UCS Default | ||||
| Trailer: | UCS Default | ||||
| Abstract: | This talk looks at the path from bursts of entrepreneurial activity to steady state business development. It considers the role of strategic and operational planning within a company and the ongoing internal knowledge requirements for effective market positioning. |
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